Chicago Magazine

Chicago Magazine

This New Clothing Company Caters to Seriously Stylish Babies A children’s line from the sister of the Bonobos founder launches soon. While homebound with a newborn during one of Chicago’s famously bad winters, Monica Royer decreed that there had to be a better way to shop boutique-quality baby clothing from home. Shortly thereafter, the concept for Monica + Andy was born. “Andy” refers to Royer’s brother, Andy Dunn, the founder of ultra-popular online men’s apparel company Bonobos. With Dunn’s encouragement, Royer created her online-only collection of supersoft onesies, dresses, tops, and bottoms for girls and boys, in sizes 0 to 3T. I’m no expert in infant fashion, but I am a connoisseur of all things cute, and these sweetly sophisticated striped onesies, gingham print shirts, and bow-laden dresses hit the mark. “Ooh” and “aww” over them yourself at Monica + Andy’s launch party and fashion show, held Sunday, November 3 at 10:30 a.m. at the Peggy Notebaert Nature Museum (2430 N. Cannon Dr.). Your donation ($10 is suggested) supports More Than Milk. Read the full article here >>>


Tech CrunchMonica+Andy, A Children’s Clothing Line And Online Store From Bonobos Founder’s Sister, Debuts Monica+Andy, a new children’s clothing line and online store launching in early November, has the benefit of receiving input from a famous name in the ecommerce space: the “Andy” in “Monica+Andy” isAndy Dunn, CEO of men’s fashion brand, Bonobos. Now his sister, Monica Royer, is getting into the business too, but with a completely different take. She’s not designing clothes for men or women, but instead for babies and toddlers. Initially, the line will be aimed at parents with children ages 0 to 3, before expanding to additional age ranges. Royer, Dunn’s older sister, became a mom herself back in November 2010, and was inspired to create what has now become Monica+Andy following her own difficulties in finding clothes for her daughter online. Her child, though not a preemie, was still very small and couldn’t fit into all the cute clothes Royer had on hand in those early days. “I was desperate to buy her new things,” she says. “And after seeing the Bonobos model and how well that worked in men’s apparel... Read the full article here >>>

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Sneak Peek! Fall & Winter Kids’ Clothes from a New Local Designer Dressing your little one is about to get more fun. Monica + Andy is a new clothing line for ages 0-3 designed by local mom Monica Royer. Pieces like bow dresses, corduroy jackets and graphic onesies are modern and luxurious, but comfy enough for play date hijinks. Flip through our photo album to check it out and soon shop online at Your Chance to Party See everything for yourself on Sunday, November 3, at Monica + Andy╩╝s kickoff family party at the Peggy Notebaert Nature Museum. It celebrates fun and fashion with snacks, play stations, a live fashion show and access to the entire museum. Your $10 suggested donation for admission benefits More Than Milk, an organization that connects local moms with philanthropic opportunities. Click here to read the full article >>>

CS Modern LuxuryCS | Modern Luxury

With the joy of having a new baby comes the inevitable fact that a parent’s free time scales down to practically nonexistent. Local entrepreneur Monica Royer realized this  rsthand, when she was frustrated with the lack of online options to easily buy unique clothes for her newborn daughter.  is month, Royer and her brother Andy Dunn (founder of the successful online men’s apparel company Bonobos) are launching Monica + Andy, a line of infant and toddler clothing and blankets. She personally tested nearly 50 fabrics before  nding a high-quality, super-soft cotton with a little stretch that met her standards. “Children are moving and exploring, so the clothing should be cute, but able to move with them,” she says. Expect modern, comfortable dresses for girls and preppy blazers with button-downs for boys. “For baby, it’s all about soft and sweet, but for toddler, it’s the same elements you love in your own clothing, shrunk down to child-size,” she says. Click here to see the full clipping >>>

Chicago SplashChicago Splash

Child’s play: Monica + Andy is the new kid on the block when it comes to onesies, dresses and tops for infants and toddlers. Monica Royer — sister of Bonobos founder Andy Dunn — is introducing the online store with a family-friendly event Nov. 3, featuring snacks, play stations, music, a live fashion show and an all-access pass to the Peggy Notebaert Nature Museum. The suggested $20 per family donation benefits the More Than Milk Organization, which connects moms with local philanthropic opportunities. 10:30 a.m., 2430 N. Cannon. Click here to see the full clipping >>>

Racked MagazineRACKED

Monica Royer knows firsthand how brutal Chicago winters can be—especially for new parents. After giving birth to her daughter two winters ago, Royer was looking to build a wee wardrobe of boutique-quality clothing. Not up for pushing a stroller over icy streets, she did what lots of folks do: she started online shopping. And she didn't love what she found. Fashion entrepreneurship runs in the family—Royer's brother, Andy Dunn, runs men's clothing line Bonobos—so Royer decided to take matters into her own URL-clicking hands. She enlisted her sibling to help her build an online clothing line that would address the issues of moms like her. And speaking of moms, it was Royer's mother who suggested Monica + Andy as the name of the just-launched line. Read the full article here >>>

PinWheelPin Wheel

When local mom Monica Royer was at home with a two-month-old daughter in the dead of winter, she used the time to shop online for baby clothes. But she was frustrated with the impracticality of some, the scratchy fabric of others and ultimately decided she wanted clothes that stood out from those available at baby superstores. She began sketching, collecting color samples and brainstorming a children’s line. Two years later, Monica + Andy has launched with an adorable line of onesies, dresses, tops and bottoms for boys and girls size 0 to 3T. (The name comes from the combination of her name and her brother’s, Andy Dunn, whose name you may recognize. It turns out entrepreneurship runs in the family. Read the full article here >>>